MY CONTRIBUTIONS
Brand Positioning + Brand Identity


THE MOMENTS BRAND ICON
The 'M' for moments has been carefully crafted to symbolise growth, movement and energy whilst its balanced structure reflects harmony, reflection and flow - capturing the true heart and essence of the 'The Moments'


'THE MOMENTS' WORD MARK
Drawn by hand with carefully balanced weights. 'The Moments' word mark is one of a kind. A unique expression shaped by the beauty of human touch.




COLOUR PALETTE
'The Moments' colour palette is grounded in a natural warm palette, evoking a sense of gentle strength and restorative balance and calm.



