Claire Whyte

I am a Creative Director and Brand Innovator with over two decades of branding and design experience. I have collaborated with top design agencies, industry leaders, boutique start-ups, and visionary entrepreneurs. I love collaborating with founders who want to build something meaningful. Brands with heart, purpose and the power to create positive change. I build brands from scratch and rejuvenate existing ones, creating holistic brand experiences that connect deeply and grow with purpose.

WHERE VISION MEETS EMOTION

I align vision, strategy, story and design to create brands that stir emotion, drive desire and build lasting connection at every touchpoint. I am also a qualified mind-body practitioner, bringing a deep understanding of human behaviour, psychology, and the power of the subconscious into my work. This fusion of creativity and science allows me to craft emotionally intelligent brands that not only look beautiful but resonate on a deeper level. Brands that feel human, create trust, and inspire meaningful action.

HOW I CAN HELP YOUR BRAND

Brand Voice

Brand Storytelling. Brand Manifesto. Website Narrative. Product Messaging.

Brand Identity & Design

Brand Positioning. Brand Creation. Brand Refresh. Brand Identity. Website Design. Packaging Design.

Future Vision

Creative Strategy. Product Innovation. New Product Development.

Creative Lead

Creative Direction. Art Direction.

BRAND COLLABORATIONS